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A Musang Labs product

In development

Charcraft

Create a mascot with generative AI, then bring it to life.

demo coming soon

The problem

Brands, creators and small businesses want a character but can't afford custom illustration and animation, and generic AI images are hard to reuse consistently or animate.

The solution

Charcraft generates a mascot from a short description, keeps the character consistent, and animates it so it is ready for apps, social and video.

Who it's for

  • — Startups and small businesses without an illustration budget
  • — Content creators who want a recurring character
  • — Indie app and game developers who need characters quickly

Why now

Generative models have made character creation fast and cheap, but consistency and animation are still the hard part.

What makes it different

  • — Consistent characters across poses, not one-off images
  • — Animation built in, not a separate toolchain
  • — Focused on brand mascots, not generic image generation

Progress

  1. Concept & researchDone
  2. Working prototypeIn progress
  3. Private betaNext
  4. Public launchNext

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